Vol 10, No 1 (2023)

Vol 10, No 1 (2023)

Table of Contents

Articles

Insights into the Impact of Online Product Reviews on Consumer Purchasing Decisions: A Survey-based Analysis of Brands' Response Strategies

Sunil Sharma, Satish Kumar

10.19085/sijmd100101

PDF

1-13

The published articles/papers in the journal are licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.

ISSN: 2394-3378

Reviewed & Published by SCHOLEDGE Publishing.

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